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PG Diploma in Retail Management is a one to two-year programme designed to enhance your knowledge of the retail sector. From graduates to HSC passouts with 2 years of work experience can apply in this programme. This criteria is dependent on the institution. The curriculum covers the core areas of retailing such as service operations, sales, supply chain, consumer behaviour and related topics. Apart from this, the student gets an overview of merchandising and distribution principles as well. This diploma not only prepares you for amazing job opportunities but trains to manage your own retail business.
The retail sector is growing significantly in every aspect. Upgrading your knowledge in this domain will prepare you for better work opportunities and make you capable of starting your own business.
Enhances Sales CompetenceSales and customer dealing are the core of retail management. This programme will educate you on how to connect with customers in a better way, how to build customer loyalty, and other key areas.
Hones Leadership SkillsThis management programme is a way to understand the leadership challenges faced in the retail sector. If you are planning to start your own business, this course will help you master the concepts of retail management.
Employment OpportunitiesAdding a diploma certification to your profile reflects your expertise in the area and dedication towards learning. This quality is highly appreciated by employers. Moreover, building your expertise increases your career prospects.
You will find different eligibility metrics in every institution. A general criteria which you must fulfill is mentioned below:
A candidate with bachelor's degree in any stream from a recognised university or
A candidate who has completed HSC and has 2 years of work experience or
A Candidate with three-year diploma by AICTE recognised institution
Create login details to start with the application form.
Fill in the personal details and upload the documents.
The admission cell scrutinises the applications of every candidate.
Pay the non-refundable application fee.
Shortlisted candidates will receive an official admission offer letter.
The admission is done on rolling basis with a fixed deadline for the submission of the application. The admission calender and strcuture is different for each university. Nonetheless, below mentioned is a general overview of the admissions process followed largely:
Academic Documents
Government ID proof
Work Experience
Passport size photographs
Streamlining your academics as per a particular specialisation is extremely important and here's how you will benefit from this:
Staying updated with the industry trends ensures that you are well-equipped with practical knowledge, making you more competitive in the evolving market landscape.
Choosing the right specialisation that aligns with your personal interests and passion enables a more engaging and fulfilling learning experience. It increases your concentration and motivation level.
Selecting a niche leads to career advancement and job security. It opens doors to better opportunities, as employers increasingly seek professionals with expertise in specialised areas.
The course plan will be different for every college. Following subjects are generally covered in this programme:
| Semester 1 | Semester 2 |
|---|---|
| Management Theory and Practice | Concepts in Supply Chain Management |
| Organisational Behaviour | Services Marketing |
| Marketing Management | Consumer Behaviour |
| Business Economics | Sales Management |
| Financial Accounting & Analysis | |
| Information Systems for Managers |
| Semester 3 | Semester 4 |
|---|---|
| Merchandise Management | Advertising and Public Relations |
| Brand Management | Research Methodology |
| Project Work |
The retail sector is a growing industry with numerous career avenues to pursue. After completing the PG Diploma program, you can pitch for various roles such as:
| Job Roles | Job Description |
|---|---|
| Retail Merchandiser | An individual who monitors purchase trends to analyze slow-selling products and develops appropriate promotion strategies. |
| Store Manager | Responsible for passing on responsibilities to assistant managers, trainees, and other sales personnel. They negotiate supplier contracts to maintain stock levels and evaluate profit margins. |
| Visual Merchandiser | Manages the display and overall set-up of the store to increase traffic and enhance the visible appeal of the store. Highlights every product in the store according to the target audience. |
| Operations Manager | Responsible for monitoring the production of goods, ensuring maintenance of equipment, and managing personnel training. |
| Purchasing Manager | Maintains records of raw material or other purchase products and ensures that every item is available in stock. Liaises with suppliers and manages the payment flow between the two parties. |
| Job Roles | Average Annual Salary |
|---|---|
| Retail Merchandiser | ₹ 4.6 LPA |
| Store Manager | ₹ 5.2 LPA |
| Visual Merchandiser | ₹ 3.8 LPA |
| Operations Manager | ₹ 10.8 LPA |
| Purchasing Manager | ₹ 12.9 LPA |
| Course Name: | Distance PG Diploma in Retail Management |
| Course Type: | Diploma |
| Duration: | 1 to 2 years |
| Mode of Learning: | Self-paced learning/Online |
| Fee Structure: | Fees will be different in every institution ranging from ₹50,000 to ₹1,00,000 for the complete course. |
| Average Salary Offered: | Depending upon the experience and job role, a candidate can receive an average salary of ₹3 LPA |
| Employment Roles: | Retail MerchandiserStore ManagerPurchase ManagerOperations ManagerVisual Merchandiser |
| Examination Method: | Online (varies as per university) |
