Why NMIMS Online BBA in Marketing is Worth Pursuing?

Have you noticed that the admissions for online BBA are on the rise in India? With the country’s projected growth rate of 6.2% in 2024 , it’s no surprise that more students gravitate toward business degrees like a BBA, especially in marketing. A globally recognised online BBA degree can earn you lucrative career opportunities in marketing, branding, career development and consulting roles.

It is even more effective if it ties to the legacy and reputation of the Narsee Monjee Institute of Management Studies (NMIMS). If you are considering the marketing field after the 12th, then the NMIMS online BBA is a great option. In this blog, we will explain everything about the NMIMS Online BBA in Marketing, including its fees, eligibility, admission process, mode of study, and job placements.

Is NMIMS Online BBA Worth It?

Choosing a career after 12th grade can be daunting for many of us. Even with a clear idea of your preferred career path, many of you may find it challenging to select the right college that aligns with your goals. If you want to pursue a career in marketing, choosing NMIMS Online BBA is worth the shot.

But how? NMIMS has a strong academic reputation, flexible curriculum, and industry connections. Not only that,  NMIMS online BBA emphasises on developing the necessary skill set in marketing that prepares students for real-world challenges.

Let’s quickly see all the pointers that make NMIMS Online BBA worth the investment:

• UGC-DEB approved

• Globally accepted

• Industry focused curriculum

• Mentored by industry experts and experienced professionals

• Flexible learning and structured pedagogy

• Access to digital learning materials

• Industrial collaborations through seminars, guest lectures, workshops

• Personalised career services

• Global networking of NMIMS Alumni

• Excellent placement records

• Connections with 500+ hiring partners

• Financial aid and support provided

Related: Why an Online BBA is a Smart Investment for Aspiring Business Leaders?

NMIMS Online BBA Fees and ROI – Full Review and Facts

The NMIMS online BBA fee is INR 131,000/-; however, if you are not comfortable paying in one go, then you can split your fees annually (total 3 years) or into semester-wise payments (total 6 semesters).

For annual payments of NMIMS online BBA fees , you can pay the following:

• An amount of INR 47,000/- for the 1st Year

• An amount of INR 56,400/- for the 2nd and 3rd year

For semester-wise payments of NMIMS online BBA fees, you can pay in the following pattern:

An amount of INR 25,000/- for the 1st and 2nd Semesters

An amount of INR 30,000/- for 3 to 6 Semesters

EMI Facility for NMIMS Online BBA

For the online BBA fee payment, the EMI facility is also available for 3, 6, 9, and 12 months via credit cards from the following banks:

• HDFC Bank

• ICICI Bank

• Axis Bank

• Citi Bank

• Standard Chartered Bank

• HSBC Bank

• Kotak Mahindra Bank

Scholarship Facility for NMIMS Online BBA

The university extends a 20% fee concession to armed forces personnel, defence staff, and immediate family members.

Average CTC (in LPA) You Will Receive After Online BBA

With a robust network of industry connections and dedicated career services, NMIMS has an impressive placement track record to offer its students. As per the previous records, the average CTC you can earn is 5.54 LPA. This can vary depending on your skill set.

So, now let’s evaluate the return on investment (ROI) of NMIMS BBA in Marketing.

How did we calculate?

We used this formula:

Here’s the breakdown of the calculation

Course Fee: INR 1,30,000 (or 1.3 lakh)

Average CTC: INR 5,50,000 (or 5.5 lakh)

The difference between course fee and average CTC = (5.5-1.3) LPA = 4.2 LPA

Substituting the values into the formula, we get

= ( 4.2 LPA / 1.3 LPA) * 100

= ( 4,20,000/ 1,30,000) * 100

= 3.23077 * 100

= 323.08%

NMIMS Online BBA Eligibility Criteria

Are you wondering if you’re eligible to apply for the NMIMS Online BBA programme? Don’t worry, the eligibility criteria are discussed below.

• The candidate must have passed 10+2 in any discipline from a recognised board with a minimum overall percentage of 50%.

• For SC/ST/OBC/PWD categories, the minimum percentage is 45%

Mode of Study

The Bachelor in Business Administration is a three-year (spanning 6 semesters) programme offered online. The students will get the following elements of learning in the online BBA programme:

• Course Content: Recorded videos + digital study materials

• Access to Student Portal: Dashboard that provides your academic calendar, your attendance, syllabus completion and your progress track record

• LIVE Lectures: Case study sessions, teaching sessions, doubt-clearing sessions, masterclasses from industry experts

• Access to Digital Library: You can access a plethora of digital study materials in the form of PDFs, Docx, etc.

• Student Support: Student can place their queries through calls, tickets and chat support on the portal

Related: Review of NMIMS Online BBA in Business Analytics

Admission Process of NMIMS Online BBA

Enrolling in the NMIMS online BBA programme is a quick and hassle-free process designed to make your journey seamless. The admission process for NMIMS online BBA  involves a few steps discussed below:

Step 1: Registration: To enrol, you must fill out the online registration form and pay the admission processing fee.

Step 2: Submission of Documents: In the next step, the candidates must upload the Gazette Attested photocopies of their documents. The documents include:

• Academic Documents

• Work Experience Document (if any)

• Photo Identity

• Passport Size Photograph

Additional admission requirements are DEB ID and ABC ID. As per UGC guidelines, all applicants are required to include the following details on the admission form.

Step 3: Payment: The fee payment involves both online and offline modes.

• You can either pay the programme fees online or via demand draft payable at Mumbai in favour of ‘SVKM’s NMIMS’.

• You can also avail yourself of a loan facility for all programmes, even without a credit card. EMI Facility (3, 6, 9, 12 months) is available via online payment using credit cards from the banks including HDFC, ICICI, Axis, Citi, Standard Chartered, HSBC, and Kotak Mahindra Bank.

Step 4: After document approval, payment approval, and student verification, your admission will be confirmed, and the university will issue you a “student’s number.”

Note: After your admission is confirmed, a study kit will be dispatched, student portal activation will be held, and online lectures will be held.

Career Opportunities After Online BBA in Marketing

An NMIMS online BBA in Marketing graduate can explore diverse job roles across industries. Let’s examine some of these job roles and their salaries.

Source: Glassdoor

Takeaway

As India’s economy is on the rise, commercial enterprises and homegrown multinationals are looking to hire entry-level professionals in marketing. NMIMS’s online BBA provides a solid foundation for undergraduates in essential business concepts, mainly marketing strategies and honing leadership skills.

The programme is the perfect launchpad to meet the growing demand for marketing jobs. It gives you a tailored curriculum, flexible learning options, various career services, and complete online student support. If you want to kickstart your career with a comprehensive business education, enrolling in NMIMS online BBA is one of the best choices to stay competitive in the job market.