Why NMIMS Online BBA in Marketing is Worth Pursuing?

Have you noticed that the admissions for online BBA are on the rise in India? With the country's growing start-ups and global businesses, it’s no surprise that more students gravitate toward business degrees like a BBA, especially in marketing specialisation. A globally recognised online BBA degree from NMIMS can earn you lucrative career opportunities in marketing, branding, career development and consulting roles.

It’s effective if it ties to the legacy and reputation of the Narsee Monjee Institute of Management Studies (NMIMS CDOE). If you are considering the marketing field after the 12th, then the NMIMS online BBA is a great option. In this blog, we shall explain everything about the NMIMS online BBA in marketing, including its fees, eligibility, admission process, mode of study, and job placements.

NMIMS Online BBA in Marketing: Overview

NMIMS online BBA in marketing is a three-year undergraduate programme. The course aims to help you gain broad marketing insights through its career-focused curriculum. NMIMS Centre for Distance and Online Education offers a core online BBA programme that allows you to choose electives from marketing specialisation in the second and third year of the course. It also includes a thorough project work for practical learning experience. You may check out the essential details of the NMIMS BBA in marketing online:

Is NMIMS Online BBA Worth It?

Choosing a career after 12th grade can be daunting for many of us. Even with a clear idea of your preferred career path, many of you may find it challenging to select the right college that aligns with your goals. If you want to pursue a career in marketing, choosing NMIMS online BBA is worth the shot.

But how? NMIMS has a strong academic reputation, flexible curriculum, and industry connections. Not only that, NMIMS online BBA emphasises developing the necessary skill set in marketing that prepares students for real-world challenges.

Let’s quickly see all the pointers that make NMIMS online BBA worth the investment:

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  UGC-DEB approved
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  Globally accepted
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  Industry-focused curriculum
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  Mentored by industry experts and experienced professionals
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  Industrial collaborations through seminars, guest lectures, and workshops
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  Personalised career services
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  Global networking of NMIMS alumni
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  Excellent placement records
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  Connections with 500+ hiring partners
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  Financial aid and support provided
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  Flexible learning and structured pedagogy

Related: Why an Online BBA is a Smart Investment for Aspiring Business Leaders?

NMIMS Online BBA Fees and ROI – Full Review and Facts

The cost of the NMIMS online BBA in marketing is INR 25,000 per semester. If you choose to pay your fees across six semester-wise instalments, the total amount shall be INR 1,50,000. Apart from this, the institute has an annual and one-time fee payment plan for its online BBA course. The annual fees for the NMIMS online BBA in marketing are INR 47,000 (INR 1,41,000 for three years). Furthermore, you also have an option to pay the overall fees in a lump sum, which is INR 1,31,000. It allows you to save INR 19,000 on the total programme fees. Here is the detailed fee structure of NMIMS online BBA in marketing:

*Note that you have to pay INR 10,000 from the programme fees at the time of registration.

EMI Facility for NMIMS Online BBA

For the online BBA fee payment, the EMI facility is also available for 3, 6, 9, and 12 months via credit cards from the following banks:

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  HDFC Bank
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  ICICI Bank
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  Axis Bank
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  Citi Bank
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  Standard Chartered Bank
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  HSBC Bank
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  Kotak Mahindra Bank

Average CTC (in LPA) You Will Receive After Online BBA

With a robust network of industry connections and dedicated career services, NMIMS has an impressive placement track record to offer its students. As per the previous records, the average CTC you can earn is 5.54 LPA. This can vary depending on your skill set.

So, now let’s evaluate the return on investment (ROI) of NMIMS BBA in Marketing.

How did we calculate?

We used this formula:

Here’s the breakdown of the calculation

Course Fee: INR 1,30,000 (or 1.3 lakh)

Average CTC: INR 5,50,000 (or 5.5 lakh)

The difference between course fee and average CTC = (5.5-1.3) LPA = 4.2 LPA

Substituting the values into the formula, we get

= ( 4.2 LPA / 1.3 LPA) * 100

= ( 4,20,000/ 1,30,000) * 100

= 3.23077 * 100

= 323.08%

NMIMS Online BBA Eligibility Criteria

To apply for the NMIMS online BBA in marketing course, you are required to fulfil its eligibility requirements. An online BBA in marketing from NMIMS CDOE is open to anyone who holds a passed 10+2 certificate from a recognised board. However, there are several score requirements. Let us explore the NMIMS online BBA in marketing below:

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  The candidate must have passed 10+2 in any discipline from a recognised board with a minimum overall percentage of 50%.
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  For SC/ST/OBC/PWD categories, the minimum percentage is 45%.

Mode of Study

NMIMS Centre for Distance and Online Education (NMIMS CDOE) offers an online BBA through an online and interactive mode of learning. You can indulge in engaging lectures, which are conducted virtually, generally on weekends. Apart from this, self-paced learning material is available online on the LMS that can be accessed from anywhere, anytime.

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  Course Content: Recorded videos + digital study materials.
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  Access to Student Portal: Dashboard that provides your academic calendar, your attendance, syllabus completion and your progress track record.
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  LIVE Lectures: Case study sessions, teaching sessions, doubt-clearing sessions, masterclasses from industry experts.
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  Access to Digital Library: You can access a plethora of digital study materials in the form of PDFs, Docx, etc.
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  Student Support: Students can place their queries through calls, tickets, and chat support on the portal.

Admission Process of NMIMS Online BBA

Interested learners can apply for the NMIMS online BBA in marketing. However, you first need to ensure satisfying the eligibility criteria. Additionally, the admissions for NMIMS online courses take place virtually through the official website (online.nmims.edu). You can either apply for the course in January or July as the admissions window opens twice a year. Check out the steps to apply for the NMIMS online BBA in marketing:

Step 1: Registration: To enrol, you must fill out the online registration form and pay the admission processing fee.

Step 2: Submission of Documents: In the next step, the candidates must upload the Gazette-attested photocopies of their documents. The documents include:

• Academic Documents

• Work Experience Document (if any)

• Photo Identity

• Passport Size Photograph

Additional admission requirements are DEB ID and ABC ID. As per UGC guidelines, all applicants are required to include the following details on the admission form.

Step 3: Payment: The fee payment involves both online and offline modes.

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  Payment Options: You can either pay the programme fees online or via a demand draft, which is payable at Mumbai in favour of ‘SVKM’s NMIMS’.
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  Loan & EMI Facility: You can also avail yourself of a loan facility for all programmes, even without a credit card. EMI Facility (3, 6, 9, 12 months) is available via online payment using credit cards from the banks, including HDFC, ICICI, Axis, Citi, Standard Chartered, HSBC, and Kotak Mahindra Bank.

Step 4: After document approval, payment approval, and student verification, your admission may be confirmed, and the university may issue you a “student’s number.”

Note: After your admission is confirmed, a study kit is dispatched, the student portal activation is held, and online lectures take place.

Career Opportunities After an Online BBA in Marketing

Completing an online BBA from NMIMS could offer you many job opportunities in numerous sectors. You can become a marketing analyst, sales executive, or a specialist in the company of your choice. Beginners may also have the opportunity to secure promising salary packages as well. However, remember that the salary prospects vary by job profiles, company, brand value, location, skills, and work experience. Here are some of the top job roles that you can consider with average salary packages in India for freshers:

Source: AmbitionBox

Takeaway

As India’s economy is on the rise, commercial enterprises and homegrown multinationals are looking to hire entry-level professionals in marketing. NMIMS’s online BBA provides a solid foundation for undergraduates in essential business concepts, mainly marketing strategies and honing leadership skills.

The programme is the perfect launchpad to meet the growing demand for marketing jobs. It gives you a tailored curriculum, flexible learning options, various career services, and complete online student support. If you want to kickstart your career with a comprehensive business education, enrolling in NMIMS online BBA is one of the best choices to stay competitive in the job market.